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PRESS RELEASE

Intersect Media Forges Strategic Partnership with Arizona Multimedia Advertising CO-OP to Amplify Media Reach in Arizona

Phoenix, AZ — The formation of the Arizona Media Association, was created from the merger of the Arizona Newspapers Association and the Arizona Broadcasters Association earlier this year, has catalyzed the creation of the Arizona Multimedia Advertising Co-Op. Comprised of select newspapers, this cooperative aims to elevate advertising endeavors by harnessing the expansive reach of their diverse digital and print platforms. Proudly joining forces, Intersect Media announces its role as the media planning and ad placement arm for the Arizona Multimedia Advertising CO-OP, effective January 3, 2024.

Charlene Bisson, President, and CEO of Independent Newsmedia, expressed, “In this dynamic advertising landscape, Intersect Media emerges as more than an agency but a strategic partner in media planning and placement. Accounting for 30% of our previous association’s media placements, they tailor strategies precisely to customer needs—be it local, regional, or national. Their partnership aligns with our mission to bolster revenue for all AZ media partners while supporting journalistic pursuits.”

Carolyn Nolte, President, and CEO of Intersect Media and the Florida Press Association, emphasized, “Safeguarding the first amendment is crucial, and our commitment extends to empowering our newspaper industry. Collaborating with the Arizona Multimedia Advertising CO-OP, we aim to accelerate revenue opportunities in Arizona and beyond by unifying buyers and sellers across our print and digital platforms.”

Carolyn Nolte, VP of Intersect Media, highlighted, “Our mission is to provide outstanding client services with innovative media solutions that reach relevant and prospective audiences and promote our relationships with our media partners.”

About Intersect Media: Intersect Media is a media planning and placement agency that provides local market strategies and solutions for statewide, regional, and national clients. Using the latest industry and media research, we help define advertising objectives, and ultimately pinpoint the delivery of messages to our client’s target audiences.  Using print, digital and media, we can reach clients’ customers in their medium of choice.

Discover more about Intersect Media at intersectmediasolutions.com or directly contact Carolyn Nolte at cnolte@mediagenius.com or 407.376.6964.