Understanding Periodicals session, Things You Forgot — Or Maybe Never Knew — About Periodicals
Join us for the Max Heath Postal Institute™ Understanding Periodicals session, Things You Forgot — Or Maybe Never Knew — About Periodicals on Thursday, June 23, at 4 p.m. ET/3 p.m. CT/2 p.m. MT/1 p.m. PT.
This Zoom session will cover some fundamentals that are baked into most newspapers’ Periodical usage. But why are they there and how do we use them?
Covered in this session:
• The Private Express Statutes and the Mailbox Rule — How They Affect Newspapers
• How to Tell an Edition from an Issue. And an Issue from a Separate Publication
• Why you sometimes need one and not the other Advertising in the Mail
o Inserts
o Repositionable Notes
o Envelopes
o Ride-Alongs
• And other interesting aspects of being a Periodicals Mailer
Free to National Newspaper Association (NNA) and News Media Alliance (NMA) members; $100 nonmembers (live only)
Register here: https://nna.formstack.com/forms/understanding_periodicals_session3
The recording of this session will be available to NNA & NMA members on the NNA/NNAF website.